My friend David Wex of Urban Capital Property Group — who I featured in my “BARED” blog series back in 2016 — was recently interviewed by architect Vincent Van den Brink (of Breakhouse) for the firm’s podcast called, Design Makes Everything Better. It’s a great listen and I particularly like the bit around branded vs. opportunistic real estate development. In the case of Urban Capital, David would describe his firm as being a branded developer. They build a specific product and it doesn’t really change when they build across Toronto and in other markets. Expect exposed concrete ceilings and exposed ducts, among other things. If you can’t see the embedded podcast above, you can have a listen over here.