Tim Hortons is a popular coffee chain in Canada (and elsewhere in the world). And every year, similar to other coffee chains, they adopt special Christmas/holiday cups. In the early 2000s, the designs they used were from an illustrator by the name of Gary Alphonso. His work can be found, over here. Today, his cups and other packaging designs are considered vintage. And so if you search online, I'm sure you can find someone reselling them.
Here's what the cups look liked:
And here's what this illustration looks like unrolled:
It's a romantic notion of winter. There's kids making a snowman. People skiing and walking with snowboards. People drinking beverages (presumably from the nearby Tim Hortons) while being pulled on horse-drawn sleighs in a large public space. And in the background, there's a mixed-used main street with Tim Hortons naturally at the center of it. It's a kind of ideal winter moment. But to what extent is this a fantasy?
According to the 2021 Canadian Census, approximately 78.4% of the Canadian population living in our 11 largest CMAs (census metropolitan areas) lived in a suburb. Only about 21.6% lived in an urban core (either a downtown or an inner ring). So for the majority of Canadians, it is statistically probable that this an uncommon winter scene (never mind, for a second, the horses and stuff). A more likely scenario might be a suburban Tim Hortons with a drive-thru window.
I find this ironic. I find it ironic that the places we yearn to visit on vacation and the places we romanticize on coffee cups tend to be different than the ones that the majority of Canadians choose to live in. In fact, if you ask people across North America (this is a survey covering the US), the majority often say that they would prefer to live in a community where the houses are further apart and where you need to travel/drive to things.
Is it because we all just like fantasies on our coffee cups, or could it be that we've simply forgotten how to build walkable mixed-use communities?
Images by Gary Alphonso via i2i Art
Roncesvalles Avenue is a successful north-south main street in the west end of Toronto. I say successful, because it is truly a great street. It has transit, bike lanes, a fine-grained built form, and lots of interesting retail:
But it is somewhat unique in that a large section of it is a one-sided retail street. Meaning, it looks like this:
This obviously isn't a fatal flaw. It remains a wonderful street. And there are lots of examples of thriving one-sided retail streets. Ocean Drive in Miami Beach immediately comes to mind (notwithstanding the fact that locals tend not to go to it).
But conventional retail wisdom does dictate that two sides are better than one. Consider this 2023 report by Cushman & Wakefield ranking the top global main streets across the world. All of the streets that I have been to before are two-sided:
5th Avenue in New York between 49th and 60th (above 60th is, incidentally, when the street converts to single-sided because of Central Park)
Montenapoleone in Milan
The main street of Tsim Sha Tsui in Hong Kong
New Bond Street in London
Avenues des Champs-Élysées in Paris
Grafton Street in in Dublin
Passeig de Gracia in Barcelona
Bloor Street in Toronto
These are all two-sided retail streets.
None of this is to say that the west side of Roncesvalles has nothing going on. It has a diverse mixture of uses, including churches, libraries, apartments, and many other things. But I think there is still an argument to be made that it has been hamstrung by restrictive zoning.
That said, Roncevalles is defined as a "major street" in Toronto's Official Plan and so it does fall under the city's new Major Street Study. Maybe that changes things.
Last year, I wrote about how Salt Lake City wants to build a new linear park around its downtown. That post can be found, here.
Fast forward to today, and the city's Department of Economic Development has just published a new comprehensive 215-page study that supports turning Main Street into a pedestrian promenade.
Specifically, the area running from South Temple to 400 South, and including 100 South from Main to West Temple:
As part of the study, they highlight a number of successful case studies from around the world, including 16th Street Mall in Denver, Bourke Street Mall in Melbourne, and Queens Quay here in Toronto.
In the case of Denver, they cite the one-mile stretch as single-handedly generating over 40% of the city's total downtown tax revenue! And in the case of Toronto, they refer to Queens Quay as a global destination. (Toronto readers, do you agree?)
Like most city building initiatives, this vision is will take years to realize. But it's interesting to note that, of the eight design alternatives included in the study, there is already one clear preference within the local community -- option B.
Option B is a pedestrian/transit mall, but with multi-use trails. In other words, it is a no-cars-allowed alternative that would still allow bicycles and scooters. Here's the street section:
If you'd like to download a copy of the full Main Street Pedestrian Promenade Study, click here.