We have been working with Vanderbrand for many years. They are the creative agency behind both Junction House and One Delisle. We love the work that they do. It’s beautiful, and they have always managed to get our vision behind each project. In the case… Read More
This is an interesting article by Ben Schott of Bloomberg talking about how “debranding is the new branding.” In it he argues that for reasons of fashion, tech, and other factors, many or perhaps most brands seem to be shedding detail and depth in their… Read More
Seth Godin’s blog post this morning, called “I hate this restaurant,” is really excellent. I would encourage you all to read it. In it, he talks about a mismatch of expectations. More specifically, he gives the example of somebody going to a restaurant and not… Read More
In 1987, Apple thought working from home should look something like this: Cool studio apartment with killer view. Hard disk that stores over 10,000 pages. Curious photoshoot-type lamp facing your bed. And fascimile machine capable of sending hard copies to anyone in the world. All… Read More
Seth Godin wrote on his blog today about what it means to be a lifelong fan — whether it be of a sports team, a car company, a political party, or, in his words, “anything where affiliation drives our sense of self and community.” There’s… Read More
I was recently having a debate with one of our architecture partners about the interrelationship between architecture, interiors, and branding. This came up because, in New York City, you almost need a name brand architect attached to your project in order to sell luxury condos.… Read More
A reader of this blog, who is based in Hong Kong, recently emailed me these photos: They are of a direct mailer that he received in his mailbox for a project here in Toronto. He sent them to me because he thought it was an… Read More
The product matters. How big is the screen on this smartphone? How many horses does this all-wheel drive car have? And how high are the ceilings in this condo? (Some architects get grumpy with me when I call buildings a “product.” It’s so much more than… Read More
At the beginning of this month, Interbrand released its annual ranking of the world’s best global brands. This year’s 2018 report marks the 19th year of the study. If you’d like to download a free copy of the report, you can do that here. But… Read More
I just finished listening to this podcast about venture capital and consumer products. One of the underlying questions is whether we are currently in a “consumer downturn.” Rebecca Kaden of Union Square Ventures (USV) talks about the importance of “platform shifts” for venture returns. These are moments… Read More
BRANDON DONNELLY 