I don’t think a lot of people consider the spatial implications of the online world. By this, I’m specifically referring to the massive data centers required to power the internet.

Earlier this year Facebook opened its first European data center in Sweden, less than 70 miles from the arctic circle. It’s 900,000 square feet. That’s about equivalent to a 102 storey condo tower.

Behind the virtual worlds we live in - Facebook, Twitter, Tumblr and others - lies nondescript buildings with repeating rows of machines inside them. They’re the complete antithesis of the vibrant lives we pretend to have on the consumer web, but they’re making it all possible. It feels just like the Matrix.

And there are some interesting shifts taking place in the data center space. Facebook - through its Open Compute Project - now designs its own centers and makes the work available to others, for free. It’s an “open hardware” play that could

I don’t think a lot of people consider the spatial implications of the online world. By this, I’m specifically referring to the massive data centers required to power the internet.

Earlier this year Facebook opened its first European data center in Sweden, less than 70 miles from the arctic circle. It’s 900,000 square feet. That’s about equivalent to a 102 storey condo tower.

Behind the virtual worlds we live in - Facebook, Twitter, Tumblr and others - lies nondescript buildings with repeating rows of machines inside them. They’re the complete antithesis of the vibrant lives we pretend to have on the consumer web, but they’re making it all possible. It feels just like the Matrix.

And there are some interesting shifts taking place in the data center space. Facebook - through its Open Compute Project - now designs its own centers and makes the work available to others, for free. It’s an “open hardware” play that could