Daily insights for city builders, delivered every morning at 6 AM ET. I’m Brandon Donnelly — a Toronto-based real estate developer and founder of Globizen. I’ve been writing here since 2013.
At the beginning of this year, Globizen announced a new collection of city t-shirts. They have been very popular and we only have a few left from our original batch (which included some of the greatest places in the world: Toronto, Paris, and Park City). But we recently added a new city: Kyiv. This is obviously a really important one, and 100% of the proceeds from the sale of this shirt are going be used to support Ukraine. The plan is to allocate 50% to the Toronto Ukrainian Foundation, which has been helping displaced Ukrainians settle in Canada, and the balance to Ukraine directly (via cryptocurrencies).
Toronto’s Bata Shoe Museum has an exhibition on right now that is all about sneakers. It’s called Future Now: Virtual Sneakers to Cutting-Edge Kicks. I haven’t been to it yet, but it’s on the list. Because this is interesting to me for a few reasons.
One, shoes are important and, as a general rule, I always wear them when I leave the house. Though there may have been some exceptions to this general rule.
And three, sneakers are such a great example of a clothing device that went from utility (we need to protect our feet) to fashion (we all have a desire to express our unique identities) to art collectible (yes, lots of people buy shoes that they never actually wear).
So if you’re looking at stuff like NFTs and digital fashion and scratching your head as to why they have any value, sneakers are probably a good place to look to help you understand why many of us seem to have a need to collect things that help us define our sense of self.
I’m not exactly sure what a “pre-fall” menswear collection is all about. But Louis Vuitton recently honored the late and great fashion designer Virgil Abloh by photographing one of them in and around Le Corbusier’s Firminy-Vert complex about an hour outside of Lyon, France.
Abloh was apparently a huge fan of the work of architect Le Corbusier. And he tried to apply the same kind of utilitarian approach to fashion as Le Corbusier had done to cities, buildings, and housing.
The Firminy-Vert complex is a series of buildings, one of which is the last of his “Housing Unit” designs (1965). Le Corbusier designed and built a number of these, with the most well known one being in the south of France in Marseille (1952).
They were a utopian model for high-density housing, with “streets” instead of corridors and with schools and other social functions being housed high up and inside the building. They were intended to act as a kind of vertical city.
To the untrained eye, they might resemble the kind of public housing that today goes unloved in many cities throughout the world. But for whatever reason, these particular renditions have largely stood the test of time.
Maybe it’s because of their importance to the development of modernist architecture, or maybe it’s because most of them (if not all of them) are now UNESCO World Heritages sites.
My take is that it shows you that architecture and built form alone can’t solve every problem. The same building in different places and different contexts, can and will perform very differently. In this particular case, in Firminy-Vert, the complex seems to be doing rather well. The perfect backdrop for a luxury pre-fall fashion collection.
As promised, below is a list of some of my predictions for this coming year. I have tried to be both punchier and more precise in my prognostications; because, well, obvious predictions are boring and precision will allow me to better evaluate my thinking at the end of the year. So here goes.
2022 will be the year that COVID-19 becomes endemic and finally fizzles out to a point where it no longer factors into our decision making in the same way that it has for most people over the last two years or so. I think this will happen by as early as the summer.
As a result, I think the majority of people will be back in their offices by this September at the very latest, with many coming back much earlier. The whole hybrid/flexible work thing won’t completely disappear, but the majority of people who used to work in offices will be back.
Recreational/fringe residential real estate will soften in 2022 as a result of 1) its tremendous run-up during this pandemic and 2) the renewed pull of urban/office life. Conversely, urban apartment rents will continue to rise and eventually surpass their pre-COVID levels. The SF Bay Area could be one exception.
The explosion of travel that I thought was going to happen in 2021, will truly happen this year. The summer will mark its official return, with European travel volumes (to give just one example) returning to their pre-COVID levels.
We will see meaningful efforts to further breakdown the hegemony of single-family zoning throughout many North American cities. This has been building for a number of years and I think we will see some tipping point-like moments in 2022. Specifically, expanded permissions for multi-unit housing and greater densities.
I wish I could say that autonomous vehicles are destined to do something truly remarkable this year, but I think we are still a few years out (2024-2025?) before a large chunk of us are ride-hailing AVs. But on a related note, I do think that Uber will come into its own this year and finally become profitable (and not just with adjusted profits).
Public transit ridership will, unfortunately, remain depressed and below its pre-COVID levels for this entire year. The beneficiaries of this will continue to be cars (not good), bikes, and micro-mobility solutions like e-scooters.
2021 was a huge year for NFTs and other fun stuff like digital fashion. Given these trends, I believe there will be growing demand from people to better integrate their digital and physical lives through technologies like augmented reality. Snap has been at the forefront of this space for many years and 2022 will be an important year for its Spectacles (AR glasses). But Apple and others will also make major announcements.
Miami’s ascent as an important tech hub will get interrupted by questions surrounding the climate crisis and its own resilience. At the time of writing this post, the price of carbon on the EU’s Emissions Trading System (EU ETS) is about €80 per tonne. I think we will see it break €125 per tonne this year, and possibly go even higher.
Ethereum, Bitcoin, and Solana (in this order) will be the top three cryptocurrencies according to market cap by the end of the year. At the time of writing this post, their market caps are $446 billion, $895 billion, and $55 billion, respectively. I am also expecting some breakout web3 consumer applications that will push, maybe, 40% of Canadians and Americans into the crypto space.
Each t-shirt comes with a custom hand-drawn logo and playful colors that are intended to reflect the spirit of each place. The first three cities are Toronto, Paris, and Park City (Utah). And the goal is that once this first release is sold out, there will be a subsequent drop with three new places.
This is a project we’ve been thinking about for a while now, so it feels great to get it out the door. To pre-order a city collection tee, click here. All prices in Canadian. Global shipping available. Please note that these are pre-orders. All tees will ship in early 2022.
If you have any feedback on the tees, I’d love to hear from you in the comment section below.
Nearly 1,000 lots from Karl Lagerfeld’s estate are soon to go up for auction. I was reading about it over the weekend in FT and, what is obvious, is that Lagerfeld liked to collect things. He had homes all over the place and in those homes were lots of nice things, ranging from art and tapestries to unique furniture and iPods.
Yes, he really liked iPods. After he passed away, over 500 of them were discovered in one of this drawers and another 70 were found in his office in Paris’ 7th. Apparently he used to curate music on them and then gift them to people. It was one of his things.
Of course, Lagerfeld was a wildly successful fashion guy and his estate is surely pretty unique. But I think it’s important to keep in mind that to collect is a deeply human endeavor. We have been doing it forever. And in this context, it’s not surprising at all why non-fungible tokens (NFTs) have taken off in the way that they have.
Our world is profoundly digital, but before blockchains and NFTs, we were missing a way to validate ownership over digital assets. That’s no longer the case. For more on this, here is an interesting TEDx Talk by Roham Gharegozlou, who is the CEO of Vancouver-based Dapper Labs (the company behind CryptoKitties and NBA Top Shot). The talk is from 2018, but it’s just as relevant.
With seemingly so much happening in the world these days — everything from COVID to climate change — it is perhaps easy to feel a little discouraged about the current state of affairs. But I am an optimist. And as I mentioned on Twitter a few weeks ago, I haven’t been this excited about the future of tech and the internet in a long time.
I believe in the resiliency of cities and, as I have been arguing on this blog all throughout COVID, I think the claims about the demise of our cities have been greatly exaggerated. In fact, I think this pandemic has forced us rethink a lot of things about our urban environments, including how we allocate and use our public spaces (think patios). Some of these changes have been for the better and they’re not going to go away.
I think the benefits of working in close proximity to others are too great to have everyone working remotely. Yes, we have learned that decentralization is possible. But there’s an overwhelming amount of research telling us that we’re all more innovative and productive when we cluster together in cities and in offices.
I have been back in the office almost 100% of the time since it has been possible to do that. And I am much happier and more productive as a result. There’s also research suggesting that there are psychological benefits to a reasonable commute. It creates a break in our day, allows us to detach from our work, and gives us time to process stuff in our mind.
I think things like digital fashion and augmented reality are going to have profound impact on the way we consume things. You could also argue that there’s a sustainability angle to more digital and less physical. And of course, I am excited about the transformations that I believe cryptocurrencies and blockchain technologies will continue to bring to many different industries (if not most).
This morning I was reading a Financial Times article about cryptocurrencies in the developing world. It it perhaps no surprise that many of these countries are providing to be early adopters. People are leapfrogging over to cryptocurrencies because their existing currencies and financial systems aren’t effective enough. That has lead to adoption and penetration that looks something like this according to FT:
There is, of course, many other things to be optimistic and excited about. But I’ll leave that for the comment section below. What are you excited about these days?
Earlier this month Snapchat announced the acquisition of Vertebrae, which is a 50-person company that allows brands to create and manage 3D versions of their products. Why does this potentially matter? Because Snapchat is already doing stuff like this:
(If you can’t see the embedded video, click here.)
This was a recent partnership with Gucci that Snapchat is calling the first ever “virtual shoe try-on activation.” The way it worked for the nearly 19 million people that it reached was pretty simple. Point the Snapchat camera at your feet. Try on a bunch of new Gucci shoes. Buy by tapping “shop now.”
As we all consider what it will mean to go shopping in the future — and what kind of real estate will be most valuable — this kind of innovation strikes me as being a very big deal.
One of my favorite interior design firms — Crosby Studios — has just launched a new home goods and accessories concept called Crosby Studios Home. The offerings are unmistakingly Harry Nuriev (the founder of Crosby Studios). It’s all about design, art, and fashion coming together. But what is also noteworthy is how the concept was launched using a virtual shoppable showroom. And the experience, which is pictured above, is shockingly good. You simply wander around this blue-floored apartment and click on whatever stuff you would like to add to your shopping cart. This isn’t the first virtual showroom experience, but as I was using it, I couldn’t help but think that we’ll be seeing a lot more of this in the future. This and things like shoppable augmented reality.
