I was reading about Wander last night before bed. For those of you who aren’t familiar, they are a startup that is building a network of smart homes around the world so that people can live and work remotely. You rent these homes like you would a home on Airbnb, but the difference here is that Wander owns all of the homes and is working to create a very unique and consistent kind of experience. They also offer a membership that costs $200 per year and gives you benefits like discounts on bookings and early access to new properties. So far the company has raised $27 million to help build out this vision.
This is all very interesting to me because I think it’s a great idea, and because 20 some years ago I wrote a business plan with a friend of mine that was almost identical to this. We were both still in undergrad and we had this hypothesis that a lot of people would love to find a way to live as citizens of the world. We obviously never did anything with that plan, but in looking back we were probably too early, even if we were right about people’s latent desires. Today, things feel very different. I think there’s little doubt that knowledge working has become more flexible. So I suspect we will see a lot more of these kinds of ideas going forward.
Interesting. This sounds exactly like what the company Outsite has been doing for a few years now. It’s a great concept.