Cruise, the autonomous taxi service owned by GM, is working toward offering 24/7 service in San Francisco. I wrote about that here. And so it recently came out with some supportive data suggesting that between September and November of last year, it completed 2,800 rides… Read More
All posts tagged “seth godin”
This may not actually work
I am, of course, generalizing, but we live in a world of comparables and proof. In the slightly-modified words of Seth Godin, we have been trained to show up with proven and verifiable answers because that’s what will get us an A on the test… Read More
What am I paying more for?
So here’s the thing. The whole reason we are all talking about how to build more sustainably is that there isn’t often a quantifiable ROI for doing so. If building a net-zero building cost less than building a regular building, everybody would be building one.… Read More
An exciting new proposal for Toronto
I love change. In fact, a big part of what I do for a living is imagining what things could be in the future. However, the bias that humans have toward the status quo has been well documented by people like Seth Godin, as well… Read More
Choice over convenience
“Change makes us uncomfortable. Sunk costs are hard to ignore. Possibility comes with agency, and agency comes with risk.” –Seth Godin This is a quote from a recent blog post by Seth Godin talking about choice vs. convenience. His overarching argument is that we tend… Read More
Creating change
I was reading about a proposed development earlier today (it doesn’t really matter which one for this story) and I immediately thought to myself, “wow, this is a beautiful development. I like what they’ve done here.” The project happens to be by one of my… Read More
Trying to be remarkable
“Very little remarkable comes out of bureaucracies for a simple reason. The members of the bureaucracy seek to be beyond reproach. Reproach is their nightmare, their enemy, the thing to avoid at all costs. And the remarkable feels like a risk.” —Seth Godin I went into… Read More
Need vs. want and what that means for pricing
Seth Godin recently posted this four quadrant chart on his blog. It is for plotting different products based on price and based on want vs. need. In his post, he asks his audience to think about what they’re offering and which quadrant it fits within.… Read More
The game of life
“Anxiety is experiencing failure in advance.” — Seth Godin I mention and quote Seth Godin fairly often on this blog and so it only seems right to share this recent podcast that he did on the Tim Ferriss Show. Broadly speaking, the conversation is about… Read More
A mismatch of expectations
Seth Godin’s blog post this morning, called “I hate this restaurant,” is really excellent. I would encourage you all to read it. In it, he talks about a mismatch of expectations. More specifically, he gives the example of somebody going to a restaurant and not… Read More