All posts tagged “branding

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What’s a bean worth?

Yesterday I tweeted this picture out from Chicago: I love this big bean. What do you think the ROI is on this piece of public art? pic.twitter.com/TXXZcju9nb — Brandon G. Donnelly (@donnelly_b) August 16, 2014 //platform.twitter.com/widgets.js Many of you, I’m sure, have seen this public… Read More

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The branding of places

Most people would agree that branding is a powerful and important exercise in the world of business. We recognize that brand equity is something that pays dividends in the future. When you walk around a city with a Starbucks, Tim Hortons, or some other coffee… Read More