Last week, Lyft announced a new subscription plan.
It costs $299 every 30 days and you get 30 rides included (up to $15 each). So it represents a possible 1/3 discount on rides. If you go over the 30 rides per month or over $15 on any one ride, you simply pay the difference. Though as a subscriber, you get 5% off additional rides.
Subscriptions are good for business. They can be like an annuity. And I suspect that with the above model, there will be unutilized rides every month that the company is just able to bank. You can’t carryover rides with this plan.
But moreover, Lyft’s “All-Access Plan” is designed to help you ditch your car. Trade your car payment for a ride subscription plan. So if the numbers didn’t quite work for you before, maybe they do now. Depending on the situation, I can certainly see this plan being cost effective.
But as ride hailing/sharing continues to nibble away at public transportation and personal vehicle ownership, what will this mean for cities?

The Institute for Housing Studies at DePaul University recently published this overview of the “socioeconomic factors affecting demand for housing in Chicago.”
Here is the change in population in the City of Chicago from 1950 to 2016:

I worked late this evening, which is pretty typical these days. After I got home, I flipped on the Raptors vs. Celtics and sat down to write something about cities, as is the case every day.
But the game was too close and too good to resist. The Raptors turned things around in Q3 and ultimately went on to spank the Celtics with a 10-0 run in the last few minutes of the game. It was sweet, particularly because Toronto and Boston are likely to end up at the top of the eastern conference this season.
So needless to say, I spent more time watching basketball and less time writing about cities. But that’s okay because I am pretty excited about this year’s Raptors. Here are a few Kawhi Leonard highlights.


