We are getting ready for first occupancies at Junction House and it is exciting to see how many young families -- with children -- are looking forward to moving into the building's larger 2-storey suites. (These are the suites that gave the project its name -- Junction House.)
From the outset, this was always a part of our development thesis. You can't, or at least it's very difficult, to pre-sell an entire building of larger suites in Toronto. But we figured that in a submarket like the Junction, which is very popular with young families, that there had to be some buyers who would want a house-like residence.
Meaning, two floors of living spaces, upstairs bedrooms (better acoustic separation), larger living spaces, and a terrace for BBQing and gardening, among other things.
We are now seeing this play out with the wonderful people coming in for their pre-delivery inspections, and it's a really nice thing to see. Not only as a developer, but as a dedicated urbanite and lover of Toronto. I am not suggesting that it's for everyone. But clearly there is a segment of the market that wants this.
For a list of available homes at Junction House, including floor plans and pricing, click here
We are getting ready for first occupancies at Junction House and it is exciting to see how many young families -- with children -- are looking forward to moving into the building's larger 2-storey suites. (These are the suites that gave the project its name -- Junction House.)
From the outset, this was always a part of our development thesis. You can't, or at least it's very difficult, to pre-sell an entire building of larger suites in Toronto. But we figured that in a submarket like the Junction, which is very popular with young families, that there had to be some buyers who would want a house-like residence.
Meaning, two floors of living spaces, upstairs bedrooms (better acoustic separation), larger living spaces, and a terrace for BBQing and gardening, among other things.
We are now seeing this play out with the wonderful people coming in for their pre-delivery inspections, and it's a really nice thing to see. Not only as a developer, but as a dedicated urbanite and lover of Toronto. I am not suggesting that it's for everyone. But clearly there is a segment of the market that wants this.
For a list of available homes at Junction House, including floor plans and pricing, click here
Today is a travel day, so I don’t have a whole lot to say. But BlogTO did just publish a story about our Junction placemaking sign: “This intersection is set to become Toronto’s next best photo-op.” I am also happy to report that the sign’s timer has now been installed, which means that, starting today, it will get illuminated each night from sunset to 11PM. (We’re required to shut it off at this time because, you know.)
So far the response has been overwhelmingly positive. And I truly hope that this installation will become a symbol for the Junction neighborhood. This was our sole purpose for pursuing it. It would also be ironic if something that was so difficult to get approval for ends up being loved by city. Perhaps it’s a lesson that stubbornness can be a good thing when you believe in something.
I'll be honest and say that I had never heard of it before we bought tickets. Even though technically, it is the longest running fashion week in the city because of Toronto Fashion Week getting briefly cancelled in 2016, when its corporate sponsor pulled out. I also had no idea that Peter Freed, of Freed Developments, ended up purchasing the TFW brand later that year. I have been told he talks about it on this episode of Toronto Under Construction, but I haven't had a chance to listen to it just yet.
Getting back to FAT (the acronym is deliberate), it was a cool event. There were of course various runway shows throughout the day and evening, but there were also a few art installations and a retail area for local designers (see below). Tricon Residential and Kronenbourg 1664 Blanc were major sponsors, and were giving out popcorn and beer. And in general, the crowd was dressed in ways that made me feel both old and stuffy. It was a lot of fun.
It was also in a warehouse in the Junction. Well, technically I think the neighborhood is called Harwood. But if you're even remotely close to the Junction nowadays, it is vital that you just assimilate. That's how this stuff works. As soon as a neighborhood has a successful brand, its boundaries get invariably stretched in every way possible. I suppose this is the Darwinian world of urban neighborhoods. There is always a chance that you may not make it and you might just get absorbed by a neighboring faction.
I would also add that a lot of creative uses in need of space -- whether it's a fashion show or a DJ event -- seem to be gravitating towards this northern part of the Junction. If you see an event location that says "undisclosed warehouse", chances are it will be here. This is, of course, another naturally occurring urban phenomenon. It is the whole "new ideas require old buildings" thing, which really just means that new ideas require cheaper rents. And generally, it is a good positive leading indicator for an area.
Having said all this, I do think there's a lot of room for Toronto to step up its commitment to fashion and the arts. This is not a world that I live in, and I am not criticizing the good work of Fashion Art Toronto or Toronto Fashion Week. I just think that for a global city of our size and influence, we should be much better. I saw some of this city's ambition, talent, and diversity in a warehouse in the Junction this past weekend. It's just too bad that it's not on stage for the rest of the world to see.
Today is a travel day, so I don’t have a whole lot to say. But BlogTO did just publish a story about our Junction placemaking sign: “This intersection is set to become Toronto’s next best photo-op.” I am also happy to report that the sign’s timer has now been installed, which means that, starting today, it will get illuminated each night from sunset to 11PM. (We’re required to shut it off at this time because, you know.)
So far the response has been overwhelmingly positive. And I truly hope that this installation will become a symbol for the Junction neighborhood. This was our sole purpose for pursuing it. It would also be ironic if something that was so difficult to get approval for ends up being loved by city. Perhaps it’s a lesson that stubbornness can be a good thing when you believe in something.
I'll be honest and say that I had never heard of it before we bought tickets. Even though technically, it is the longest running fashion week in the city because of Toronto Fashion Week getting briefly cancelled in 2016, when its corporate sponsor pulled out. I also had no idea that Peter Freed, of Freed Developments, ended up purchasing the TFW brand later that year. I have been told he talks about it on this episode of Toronto Under Construction, but I haven't had a chance to listen to it just yet.
Getting back to FAT (the acronym is deliberate), it was a cool event. There were of course various runway shows throughout the day and evening, but there were also a few art installations and a retail area for local designers (see below). Tricon Residential and Kronenbourg 1664 Blanc were major sponsors, and were giving out popcorn and beer. And in general, the crowd was dressed in ways that made me feel both old and stuffy. It was a lot of fun.
It was also in a warehouse in the Junction. Well, technically I think the neighborhood is called Harwood. But if you're even remotely close to the Junction nowadays, it is vital that you just assimilate. That's how this stuff works. As soon as a neighborhood has a successful brand, its boundaries get invariably stretched in every way possible. I suppose this is the Darwinian world of urban neighborhoods. There is always a chance that you may not make it and you might just get absorbed by a neighboring faction.
I would also add that a lot of creative uses in need of space -- whether it's a fashion show or a DJ event -- seem to be gravitating towards this northern part of the Junction. If you see an event location that says "undisclosed warehouse", chances are it will be here. This is, of course, another naturally occurring urban phenomenon. It is the whole "new ideas require old buildings" thing, which really just means that new ideas require cheaper rents. And generally, it is a good positive leading indicator for an area.
Having said all this, I do think there's a lot of room for Toronto to step up its commitment to fashion and the arts. This is not a world that I live in, and I am not criticizing the good work of Fashion Art Toronto or Toronto Fashion Week. I just think that for a global city of our size and influence, we should be much better. I saw some of this city's ambition, talent, and diversity in a warehouse in the Junction this past weekend. It's just too bad that it's not on stage for the rest of the world to see.
