It's not hard to notice that public sentiment in Canada toward immigration has shifted dramatically over the past few years. When I tweet something positive about immigration, I know full well that the comments will be overwhelmingly negative and searing (mind you, it's Twitter).
But this isn't just the case on social media. A 2025 survey by the Environics Institute and TMU showed that the majority of Canadians believe there's simply too much immigration. And a more recent survey by Research Co. found that almost half of Canadians — a number that is up 9% since July 2025 — believe immigration is having a mostly negative effect on the country.
While I can appreciate where this is coming from, I think it's important to keep in mind that immigrants in Canada account for approximately one-third of all business owners with paid staff. They help create jobs. And they represent the majority of business owners when it comes to sectors like restaurants, grocery stores, and truck transportation. In sectors like "computer systems design and services" it's roughly 50/50 between immigrants and Canadian-born citizens.
Some of Canada's most notable companies and brands have also been founded by immigrants: Shopify, BlackBerry, Aldo, Magna, Hakim Optical, Molson Brewery, and many others. And in the US, it is reported that at least 59 of the top 100 highest-valued unicorn startups have a foreign-born founder! So, I am of the strong opinion that Canada benefits enormously when the best and brightest choose to come to our country in search of opportunity. It boosts prosperity for everyone.
But let's consider three objections that I have heard.
The first is that immigration is good, but we stopped attracting the best and brightest. Fine; if that's the case, we should better optimize for attracting the world's top talent. Let's not throw the baby out with the bathwater.
The second is that it's important to first stop the best and brightest who are already here from leaving. And I would agree that this is critical. The "brain drain" needs to be stemmed. But at the same time, these do not need to be mutually exclusive activities. In fact, it may be best to think of it as solving the same problem: increasing opportunities for everyone both attracts and retains talent.
Lastly, I hear some people talk about "cultural continuity." The argument is that economic prosperity isn't everything. We need to also think about our national identity and the value of our local customs. I believe wholeheartedly in a strong Canadian identity. I'm profoundly proud to be Canadian. But what, specifically, must be continued? What should be allowed to change?
Let's consider my favourite city in the world, Toronto.
For roughly a hundred years, Toronto was an intolerant and primarily Anglo-Protestant city. Should that still be the case today in the name of "continuity"? If so, it's likely I wouldn't have been born here. I was raised Catholic, I went to a French-speaking school, and my ethnic background is primarily Irish, French, and Chinese (via South America).
Would the Protestants of Toronto have accepted my kind? It's unlikely on three accounts. Catholics were a problem. A French school would have been viewed as a rebellious political statement. And the Chinese Exclusion Act may have precluded my bloodline before I was born. A little discontinuity has been good for me — and others.
Photo by Richard Hong on Unsplash
I like to think of real estate as a downstream industry. What I mean by this is that the demand for space — whether it be housing or office space — happens downstream from other underlying economic activities.
For example, if someone creates a successful business and then hires a bunch of new employees, at least two things happen. The company now needs to consume more office space, and the employees of this successful company will likely demand more housing. Maybe they're relocating for this new job, or maybe they just got a pay increase and now want to consume more housing.
Whatever the exact case, real estate is the tail of the dog, and the new and successful company is the dog itself. Sometimes real estate gets mistaken for the dog itself. Rising real estate values become a substitute (albeit a poor one) for genuine economic growth.
But this does nothing to help overall productivity and innovation. And eventually you'll need to find some bonafide dogs. That's why I think this recent op-ed (which was presented in partnership with Shopify) is an important one:
But nation-building isn’t only cranes and concrete. It’s also the builders who start companies and create new industries. If we want a prosperous future, Canada can’t just be a place that builds big things; it has to be a place that builds new things. A Founder Nation.
Our growth challenge isn’t just shovels in the ground. It’s whether new businesses are forming, whether founders have the tools and freedom to scale, and whether our economy is dynamic enough to let tomorrow’s builders outcompete yesterday’s incumbents.
I couldn't agree more. We need to build — in every sense of the word. Over-indexing on real estate alone is not sustainable long term. And I say this as a real estate developer who makes a living from monetizing space.
I was just reading about Simple Ventures. They are a Toronto-based venture builder that has raised $15 million to help create 25 high-growth companies headquartered in Canada by 2030. Some of their investors include TD Innovation Partners, Sun Life, Sobeys, and Harley Finkelstein (President of Shopify).
Now, I'm not a venture capital expert, but this seems to me like a relatively small amount. (They plan to raise another $5 million by the end of the year.) So I would encourage more institutions and rich people to step up with their wallets, because you have to applaud their mission:
“We are coming together to issue a call to action - bring Canadian talent home,” said Rachel Zimmer, exited founder and Co-Founder and CEO of Simple Ventures. “This funding will allow us to build great Canadian Headquartered companies. Now is a crucial time to join our mission to put fire in the Canadian engine.”
Canada still has 100,000 fewer entrepreneurs than it did 20 years ago, despite the population increasing by over 10 million during the same period. At the same time, nearly one-third of Canadian immigrant entrepreneurs move to the U.S., citing limited support for scaling businesses at home. Simple Ventures tackles this problem by sourcing new company ideas, validating them, and pairing them with Canadian leaders to co-create ventures.
There's absolutely no shortage of smart, ambitious, and entrepreneurial Canadians. Where we need to improve is in commercializing and scaling our ideas. And it's crucial we do this as quickly as possible because there are powerful compounding benefits to entrepreneurship.
When a new company scales, it creates jobs, wealth, and knowledge. These ingredients can, and usually are, used to start a growing subset of even bigger companies. Venture capitalist Fred Wilson once referred to this as The Darwinian Evolution of Startup Hubs.
If you study Silicon Valley, what you see is something that looks like a forest where trees grow tall, produce seeds that drop and start new trees, and eventually the older trees mature and stop growing or worse, die of disease and rot, but the new trees grow up even taller and stronger.
If you drill down a bit deeper, you see that the founders, investors and early employees generate a tremendous amount of wealth from these big successes. The later employees don't make as much wealth but they do learn a ton and make enough money that they don't need to work for someone else and so they strike out on their own and are often funded by the folks who made the big money in the prior startup. That's how the seed drops from the tree and starts a new tree growing. This continues on and on and on.
When you think of startups and entrepreneurship in this way, you start to see just how important it is for us to keep growing our forests, instead of chopping down our trees and shipping them to the US. This is an exercise in city and nation building. And so I wish the team at Simple Ventures nothing but success.
LFG, Canada. If you're working on something and would like to pitch SV, click here.
It's not hard to notice that public sentiment in Canada toward immigration has shifted dramatically over the past few years. When I tweet something positive about immigration, I know full well that the comments will be overwhelmingly negative and searing (mind you, it's Twitter).
But this isn't just the case on social media. A 2025 survey by the Environics Institute and TMU showed that the majority of Canadians believe there's simply too much immigration. And a more recent survey by Research Co. found that almost half of Canadians — a number that is up 9% since July 2025 — believe immigration is having a mostly negative effect on the country.
While I can appreciate where this is coming from, I think it's important to keep in mind that immigrants in Canada account for approximately one-third of all business owners with paid staff. They help create jobs. And they represent the majority of business owners when it comes to sectors like restaurants, grocery stores, and truck transportation. In sectors like "computer systems design and services" it's roughly 50/50 between immigrants and Canadian-born citizens.
Some of Canada's most notable companies and brands have also been founded by immigrants: Shopify, BlackBerry, Aldo, Magna, Hakim Optical, Molson Brewery, and many others. And in the US, it is reported that at least 59 of the top 100 highest-valued unicorn startups have a foreign-born founder! So, I am of the strong opinion that Canada benefits enormously when the best and brightest choose to come to our country in search of opportunity. It boosts prosperity for everyone.
But let's consider three objections that I have heard.
The first is that immigration is good, but we stopped attracting the best and brightest. Fine; if that's the case, we should better optimize for attracting the world's top talent. Let's not throw the baby out with the bathwater.
The second is that it's important to first stop the best and brightest who are already here from leaving. And I would agree that this is critical. The "brain drain" needs to be stemmed. But at the same time, these do not need to be mutually exclusive activities. In fact, it may be best to think of it as solving the same problem: increasing opportunities for everyone both attracts and retains talent.
Lastly, I hear some people talk about "cultural continuity." The argument is that economic prosperity isn't everything. We need to also think about our national identity and the value of our local customs. I believe wholeheartedly in a strong Canadian identity. I'm profoundly proud to be Canadian. But what, specifically, must be continued? What should be allowed to change?
Let's consider my favourite city in the world, Toronto.
For roughly a hundred years, Toronto was an intolerant and primarily Anglo-Protestant city. Should that still be the case today in the name of "continuity"? If so, it's likely I wouldn't have been born here. I was raised Catholic, I went to a French-speaking school, and my ethnic background is primarily Irish, French, and Chinese (via South America).
Would the Protestants of Toronto have accepted my kind? It's unlikely on three accounts. Catholics were a problem. A French school would have been viewed as a rebellious political statement. And the Chinese Exclusion Act may have precluded my bloodline before I was born. A little discontinuity has been good for me — and others.
Photo by Richard Hong on Unsplash
I like to think of real estate as a downstream industry. What I mean by this is that the demand for space — whether it be housing or office space — happens downstream from other underlying economic activities.
For example, if someone creates a successful business and then hires a bunch of new employees, at least two things happen. The company now needs to consume more office space, and the employees of this successful company will likely demand more housing. Maybe they're relocating for this new job, or maybe they just got a pay increase and now want to consume more housing.
Whatever the exact case, real estate is the tail of the dog, and the new and successful company is the dog itself. Sometimes real estate gets mistaken for the dog itself. Rising real estate values become a substitute (albeit a poor one) for genuine economic growth.
But this does nothing to help overall productivity and innovation. And eventually you'll need to find some bonafide dogs. That's why I think this recent op-ed (which was presented in partnership with Shopify) is an important one:
But nation-building isn’t only cranes and concrete. It’s also the builders who start companies and create new industries. If we want a prosperous future, Canada can’t just be a place that builds big things; it has to be a place that builds new things. A Founder Nation.
Our growth challenge isn’t just shovels in the ground. It’s whether new businesses are forming, whether founders have the tools and freedom to scale, and whether our economy is dynamic enough to let tomorrow’s builders outcompete yesterday’s incumbents.
I couldn't agree more. We need to build — in every sense of the word. Over-indexing on real estate alone is not sustainable long term. And I say this as a real estate developer who makes a living from monetizing space.
I was just reading about Simple Ventures. They are a Toronto-based venture builder that has raised $15 million to help create 25 high-growth companies headquartered in Canada by 2030. Some of their investors include TD Innovation Partners, Sun Life, Sobeys, and Harley Finkelstein (President of Shopify).
Now, I'm not a venture capital expert, but this seems to me like a relatively small amount. (They plan to raise another $5 million by the end of the year.) So I would encourage more institutions and rich people to step up with their wallets, because you have to applaud their mission:
“We are coming together to issue a call to action - bring Canadian talent home,” said Rachel Zimmer, exited founder and Co-Founder and CEO of Simple Ventures. “This funding will allow us to build great Canadian Headquartered companies. Now is a crucial time to join our mission to put fire in the Canadian engine.”
Canada still has 100,000 fewer entrepreneurs than it did 20 years ago, despite the population increasing by over 10 million during the same period. At the same time, nearly one-third of Canadian immigrant entrepreneurs move to the U.S., citing limited support for scaling businesses at home. Simple Ventures tackles this problem by sourcing new company ideas, validating them, and pairing them with Canadian leaders to co-create ventures.
There's absolutely no shortage of smart, ambitious, and entrepreneurial Canadians. Where we need to improve is in commercializing and scaling our ideas. And it's crucial we do this as quickly as possible because there are powerful compounding benefits to entrepreneurship.
When a new company scales, it creates jobs, wealth, and knowledge. These ingredients can, and usually are, used to start a growing subset of even bigger companies. Venture capitalist Fred Wilson once referred to this as The Darwinian Evolution of Startup Hubs.
If you study Silicon Valley, what you see is something that looks like a forest where trees grow tall, produce seeds that drop and start new trees, and eventually the older trees mature and stop growing or worse, die of disease and rot, but the new trees grow up even taller and stronger.
If you drill down a bit deeper, you see that the founders, investors and early employees generate a tremendous amount of wealth from these big successes. The later employees don't make as much wealth but they do learn a ton and make enough money that they don't need to work for someone else and so they strike out on their own and are often funded by the folks who made the big money in the prior startup. That's how the seed drops from the tree and starts a new tree growing. This continues on and on and on.
When you think of startups and entrepreneurship in this way, you start to see just how important it is for us to keep growing our forests, instead of chopping down our trees and shipping them to the US. This is an exercise in city and nation building. And so I wish the team at Simple Ventures nothing but success.
LFG, Canada. If you're working on something and would like to pitch SV, click here.
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