The Project Bench team spent the last several weeks capturing photos and videos of Canada's largest wine region -- the Niagara Benchlands (link is to the official tourism website). And today I'm excited to share that we've launched our own new placemaking website called On the Bench.
The purpose of the site is to help celebrate the region. There's also some very preliminary information about Project Bench. In our humble opinion, we don't feel that the Benchlands region receives the attention that it clearly deserves. More people are familiar with Niagara-on-the-Lake and Niagara Falls, especially globally.
The Bench is a distinct area, with its own unique character and with more -- and arguably better -- wineries. This v1 website is the start of us working to demonstrate this. So if you're a local business or community member that would like to collaborate with us on this overall initiative, we'd love to hear from you.
To join the Bench community and be first to learn more about Project Bench, email subscribe at the bottom of the page, and follow us on Instagram and X.
Today, Rad Marketing and Blackline hosted their second annual "Ballin' Out For Charity" basketball tournament. And it was a fantastic event. My sore lower back proves it. It's always fun getting so many Toronto real estate people into one room (or onto a giant court at the University of Toronto). But more important is the fact that it was for a good cause. This year's tournament raised money for the MLSE Foundation (which you can learn more about here). And last year's tournament raised over $70,000 for the Daily Bread Food Bank.
I'm looking forward to this becoming an industry staple. Everyone involved in the organizing of this event should be very proud of what they accomplished. Great job.
Today was the official launch of Corktown Condos. (In case you missed it, I wrote about Corktown last month, over here.) So what does this actually mean? What it means is that we got a small group of 500+ agents and brokers together to tell them about the project. We talked about our love of Hamilton and provided an overview of the project's amenities, suite pricing, deposit structures, and so on. Everyone who attended now also has access to our broker portal, where all of this information is stored.
However, no actual purchase agreements were signed today. That's for later. The first signing event will take place on Saturday, May 27th starting at 12PM, at 30 St. Clair Avenue West, Suite 103, in Toronto. So if you're interested in Corktown, I would encourage you to attend on this date. Feel free to also reach out to our sales team if you have any questions (sales@corktown.condos). The people you want to connect with are Shannon Glas, Daniella Commisso, and/or Hansen Chu. Hopefully I'll see you there next weekend!