

In addition to email, phone, and text, we live in a world where you can also easily and directly connect with people on LinkedIn, Facebook, Instagram, Twitter, Tumblr, Snapchat, Swarm, WhatsApp, Slack, as well as on many other platforms.
As much as I love tech, I personally find this exhausting and far too distracting. So early last year I turned off all social media and messaging notifications – on both mobile and desktop – other than on the two platforms that I most commonly use. (Facebook and LinkedIn are not on this shortlist.)
The result is that I am now missing (and consequently ignoring) a ton of direct messages. But as the saying goes, there’s no such thing as too much information, just poor filters. If you really want to reach me, I am not hard to find. You’re reading my public and daily journal right now.
Zooming out from social media DMs, I am reminded of one of my all-time favorite Seth Godin posts where he talks about the value in saying no – which is, of course, just another kind of filter:
No I can’t meet with you, no I can’t sell it to you at this price, no I can’t do this job justice, no I can’t come to your party, no I can’t help you. I’m sorry, but no, I can’t. Not if I want to do the very things that people value my work for.
No is the foundation that we can build our yes on.
And nobody should feel bad for saying no. A friend of mine likes to remind me that no is the second best answer. Yes is obviously the best, but a firm no is far better than an indecisive maybe that leaves everyone wondering what to do next.
I should probably say no more often than I do. But I am working on it. Every now and then I remind myself that there’s huge value in saying no. Today’s post is that reminder and maybe it will be yours too.
Photo by Kai Pilger on Unsplash
If you’ve ever wondered how Facebook figures out all of the people you may know, here is some reading material.
The short answer is that Facebook doesn’t just know the things you’ve told it about yourself, it also knows what other people have told it about you.
One of the ways in which this is done is through its so called “shadow profiles". These are profiles that get created when other people share information about you with Facebook.
For example, you may not want to share your work email address with Facebook, but if it’s sitting in someone’s phone and that person decides to share his/her address book with Facebook, then it could show up in your shadow profile.
And if there’s a common data point, such a phone number, then Facebook can fairly easily link that work email address back to you and start suggesting people from your work that you may know.
The scary part, of course, is that Facebook is getting your information without you explicitly sharing it with them. It could be coming from that person you gave your business card to at the bar.
It goes to show you just how fierce the competition is for our attention. It may be an assault on our privacy, but more Facebook connections means a higher likelihood that we’ll stay engaged on the platform.
Over the past year I have been growing increasingly intolerant of this demand for my time. Slowly but surely I have been turning off all nonessential notifications on my phone.
Very few now remain, which is why if you’ve been trying to reach me on Facebook, WhatsApp, LinkedIn or some other platform, and I’m not responding, it’s because there’s a good chance I’m not seeing the notifications.
And let me tell, it feels liberating.

One of the great things about social media is that it gives us access to data that previously didn’t exist or was difficult to collect.
Take, for example, LinkedIn’s monthly report on employment trends called the Workforce Report. They look at which industries are hiring, where people are moving for jobs, and so on. Click here for the June 2017 edition.
Note that architecture/engineering hiring appears to be up nationally, which is usually a positive leading indicator.
I’ll leave you all to go through the report, but I did want to pull out a few of their maps and one of their takeaways. Below are maps of the cities that lost the most workers and gained the most workers over the last 12 months.


The established trend of people moving from colder northern cities to warmer amenity-rich cities seem to play out here.
That said, one of their “key insights” is that fewer workers today are moving to the San Francisco Bay Area. Since February 2017, there has been a 17% decline in the net number of workers.
They blame housing affordability (ahem, lack of supply). People are simply turning to other great cities like Seattle, Portland, Denver, and Austin. They’re growing and cheaper.
One of the other cool things about the report is that you can drill down into individual cities to see where people are moving from. I looked up Miami and Chicago just to do a quick comparison.


Not surprisingly, Miami is seeing a significant contingent from South America. What’s interesting about this random comparison is how international Miami is and how regional Chicago is in terms of their draws.
I would love to see similar data for Canada. This is valuable stuff.