Amazon released its shortlist of HQ2 cities this morning. Below are the 20 metropolitan areas. They were selected from 238 bids, so this shortlist represents 8.4% of the original pool.
Amazon released its shortlist of HQ2 cities this morning. Below are the 20 metropolitan areas. They were selected from 238 bids, so this shortlist represents 8.4% of the original pool.
Atlanta, GA
Austin, TX
Boston, MA
Chicago, IL
Columbus, OH
Dallas, TX
Denver, CO
Indianapolis, IN
Los Angeles, CA
Miami, FL
Montgomery County, MD
Nashville, TN
Newark, NJ
New York City, NY
Northern Virginia, VA
Philadelphia, PA
Pittsburgh, PA
Raleigh, NC
Toronto, ON
Washington D.C.
I saw some people on Twitter say that they were surprised to see Toronto and Miami on this list. I was not. If you remember, I publicly predicted on this blog that Toronto would be selected for Amazon HQ2.
That said, I thought it would be fun to guess at an even shorter list from Amazon’s shortlist. I have no knowledge of Amazon’s actual selections process, but if I had to guess, here is who I would cross off the list:
Atlanta, GA
Austin, TX
Boston, MA
Chicago, IL
Columbus, OH
Dallas, TX
Denver, CO
Indianapolis, IN
Los Angeles, CA
Miami, FL
Montgomery County, MD
Nashville, TN
Newark, NJ
New York City, NY
Northern Virginia, VA
Philadelphia, PA
Pittsburgh, PA
Raleigh, NC
Toronto, ON
Washington D.C.
That leaves us with a list that looks like this:
Boston, MA
Miami, FL
Montgomery County, MD
Newark, NJ
Northern Virginia, VA
Toronto, ON
Washington D.C.
So why this list? I’m probably wrong, but my reasons are as follows:
- I think Amazon will opt for a metro area on eastern time.
- There seems to be a predilection for areas around Washington D.C., so I left Montgomery County and Northern Virginia.
- As wonderful as it is, New York City feels too center ice for Amazon – at least in my view. But maybe Newark places them in the catchment area.
- The area needs to be of a certain scale so Amazon doesn’t overpower it and they have enough human capital to draw from.
- Miami is my sleeper bet. Most people think of it simply as a resort town, but there’s a huge percentage of foreign born residents and powerful arts/design scene.
- Talent is number one, which is why I left Boston and Toronto and why I continue to believe in Toronto. Toronto is more dynamic than Boston.
If I had to pick just three from the above shortlist, my bets would be, in alphabetical order: Boston, Toronto, and Washington D.C. What are yours?
A friend of mine was in Scottsdale last month for an ICSC conference where Garrick H. Brown (VP of Retail Research for the Americas at Cushman & Wakefield) delivered this retail presentation.
My friend flipped it to me this week and below are a couple of slides that stood out as I scanned through it.
Apparently over the last five years, a new dollar store has opened every four hours in the US. That’s how quickly this category is growing. A race to the bottom.
Amazon was founded in 1994, so this was 5 years in. Already the company had gone public and had a market cap of somewhere around $30 billion.
Now, keep in mind that this was right in the middle of the dot com bubble, but already Bezos was a billionaire on paper.
What is clear from the above clip is just how obsessed Bezos was and is on the long game (”I don’t go in for carpe diem”) and on his customers. Here he is worth quite a bit, but driving around in a Honda Accord.
Bob Simons, the interviewer, pokes fun at him a few times for his reluctance to spend money. But Bezos says that it’s all about spending money on things that matter to customers and not spending money on the things that don’t.
That’s customer obsession.
P.S. The title of this post will make sense once you watch the video.
Northern Virginia, VA
Philadelphia, PA
Pittsburgh, PA
Raleigh, NC
Toronto, ON
Washington D.C.
I saw some people on Twitter say that they were surprised to see Toronto and Miami on this list. I was not. If you remember, I publicly predicted on this blog that Toronto would be selected for Amazon HQ2.
That said, I thought it would be fun to guess at an even shorter list from Amazon’s shortlist. I have no knowledge of Amazon’s actual selections process, but if I had to guess, here is who I would cross off the list:
Atlanta, GA
Austin, TX
Boston, MA
Chicago, IL
Columbus, OH
Dallas, TX
Denver, CO
Indianapolis, IN
Los Angeles, CA
Miami, FL
Montgomery County, MD
Nashville, TN
Newark, NJ
New York City, NY
Northern Virginia, VA
Philadelphia, PA
Pittsburgh, PA
Raleigh, NC
Toronto, ON
Washington D.C.
That leaves us with a list that looks like this:
Boston, MA
Miami, FL
Montgomery County, MD
Newark, NJ
Northern Virginia, VA
Toronto, ON
Washington D.C.
So why this list? I’m probably wrong, but my reasons are as follows:
- I think Amazon will opt for a metro area on eastern time.
- There seems to be a predilection for areas around Washington D.C., so I left Montgomery County and Northern Virginia.
- As wonderful as it is, New York City feels too center ice for Amazon – at least in my view. But maybe Newark places them in the catchment area.
- The area needs to be of a certain scale so Amazon doesn’t overpower it and they have enough human capital to draw from.
- Miami is my sleeper bet. Most people think of it simply as a resort town, but there’s a huge percentage of foreign born residents and powerful arts/design scene.
- Talent is number one, which is why I left Boston and Toronto and why I continue to believe in Toronto. Toronto is more dynamic than Boston.
If I had to pick just three from the above shortlist, my bets would be, in alphabetical order: Boston, Toronto, and Washington D.C. What are yours?
A friend of mine was in Scottsdale last month for an ICSC conference where Garrick H. Brown (VP of Retail Research for the Americas at Cushman & Wakefield) delivered this retail presentation.
My friend flipped it to me this week and below are a couple of slides that stood out as I scanned through it.
Apparently over the last five years, a new dollar store has opened every four hours in the US. That’s how quickly this category is growing. A race to the bottom.
Amazon was founded in 1994, so this was 5 years in. Already the company had gone public and had a market cap of somewhere around $30 billion.
Now, keep in mind that this was right in the middle of the dot com bubble, but already Bezos was a billionaire on paper.
What is clear from the above clip is just how obsessed Bezos was and is on the long game (”I don’t go in for carpe diem”) and on his customers. Here he is worth quite a bit, but driving around in a Honda Accord.
Bob Simons, the interviewer, pokes fun at him a few times for his reluctance to spend money. But Bezos says that it’s all about spending money on things that matter to customers and not spending money on the things that don’t.
That’s customer obsession.
P.S. The title of this post will make sense once you watch the video.
This is similar to a chart I posted a few weeks ago that pegged online grocery shopping in South Korea at closer to 20%. I’m still fascinated by this market share number and want to better understand what’s driving it.
This is an interesting chart that shows the relationship between retail square footage per capita and sales per square foot per capita. The US has lots of retail space per capita but low sales. Now look at Germany.
Finally, this is a chart that shows where household growth is expected to happen from 2016 to 2025. It follows a very clear historical trend of Americans moving from cold places to warmer/hot places.
This is similar to a chart I posted a few weeks ago that pegged online grocery shopping in South Korea at closer to 20%. I’m still fascinated by this market share number and want to better understand what’s driving it.
This is an interesting chart that shows the relationship between retail square footage per capita and sales per square foot per capita. The US has lots of retail space per capita but low sales. Now look at Germany.
Finally, this is a chart that shows where household growth is expected to happen from 2016 to 2025. It follows a very clear historical trend of Americans moving from cold places to warmer/hot places.