Daily insights for city builders, delivered every morning at 6 AM ET. I’m Brandon Donnelly — a Toronto-based real estate developer and founder of Globizen. I’ve been writing here since 2013.

Tag: writing

  • The most famous fountain makes a lot of money

    If you’ve ever been to Rome, then you’ve probably been to the Trevi Fountain. It is, arguably, the most famous fountain in the world. And if you’ve ever been to the Trevi Fountain, then you’ve probably thrown change into it, over your left shoulder, and hoped for good things. Lots of people do this. I did it when I was there in 2007 as a grad student. And in 2016, the fountain collected nearly US$1.5 million in change, all of which was (and still is) donated to a Catholic charity. But I can’t help but wonder if this number is declining at all. I mean, I couldn’t tell you the last time I handled physical money, especially coins. Though maybe this is such an entrenched tradition that people seek out change for this very purpose. The desire to want to believe things that aren’t true can be a strong one.

  • 8 years of writing every day

    This weekend was the 8 year anniversary of writing this daily blog. It’s hard to imagine that it has been this long. Perhaps because COVID has accelerated the last little while and made it difficult to remember what day or year it is sometimes.

    I am often asked what the end game is for this blog. What am I hoping to get out of it? The truth is there is no real end game. I like reading and writing. I like being constantly curious about the world. I like discipline. I like meeting and connecting with new people. And I like having my own little place on the internet, however small it may be.

    I get dozens of emails each week from people and companies wanting to pay for sponsored posts on this blog. I’m not sure how legitimate these inbounds are, but I ignore all of them. That’s not what this blog is for or about.

    In the early days of writing this blog it was called Architect This City and the focus was a bit narrower: real estate, design, planning and all things cities. That is still more or less the case, but I do often stray from these topics. Sometimes into personal topics. Sometimes into my photography. And more recently into the world of crypto and blockchains. This is one of the reasons why I decided to move to just blogging under my own name. There’s more flexibility.

    Sidebar: I recently bought my first NFT — a CryptoBabyPunk. I’m not at all suggesting that you should do the same. It could be worthless in the future. But I continue to be fascinated by what’s happening in this space and I’ve committed myself to experimenting and learning a lot more.

    Writing something each day is extremely difficult. Some days it only takes 15-20 minutes. And other days, when I’m not in the mood or I’m exhausted from doing too many other things, it can take over an hour. It’s a big time commitment and on more than one occasion I’ve questioned whether my time was better spent elsewhere. But then I think about all of the benefits that I derive from this daily practice.

    They say that the definition of a habit is that you don’t feel normal until you’ve done it. And this blog has certainly become a habit of mine. It forces me to wake up every morning and consider at least one interesting thing that may be happening in our cities and our world. I don’t intend to stop anytime soon. So thank you all for reading over the years.

  • A theory of genius

    I thoroughly enjoy the way that Paul Graham reasons through arguments. There’s something hyper rational about it. And even if you happen to disagree with his position(s), you still end up appreciating the way he has taken you through his logic. I guess that’s what you get when you combine a computer scientist with someone who clearly likes to write.

    His latest essay is about how to do great work. Conventional wisdom, he explains, has it that you really need two things: ability and determination. That’s how you win. And that’s how you create new things. But Paul makes the case for a third ingredient — one that is arguably even more telling than the first two. Here’s an excerpt:

    If I had to put the recipe for genius into one sentence, that might be it: to have a disinterested obsession with something that matters.

    Aren’t I forgetting about the other two ingredients? Less than you might think. An obsessive interest in a topic is both a proxy for ability and a substitute for determination. Unless you have sufficient mathematical aptitude, you won’t find series interesting. And when you’re obsessively interested in something, you don’t need as much determination: you don’t need to push yourself as hard when curiosity is pulling you.

    He refers to this as his “Bus Ticket Theory of Genius,” because bus ticket collectors are an example, in his view, of a group with a “disinterested obsession.” They’re not collecting bus tickets for any particular reason, other than because of interest. And when you have this kind of obsession with things that (ultimately) matter, it can lead to important discoveries.

    Think Darwin and his obsession with natural history.

    But the other reason this topic resonates with me is because it makes the case for passion projects, side hustles, creative pursuits, and all other irresponsible things that seem to get harder to fit in the older we all get. I am believer in this. There’s tremendous value in indulging in the things that stoke our curiosity, even if they might seem to silly to others.

    And so I will leave you all with this final thought/excerpt:

    It might be at least as useful to ask yourself: if you could take a year off to work on something that probably wouldn’t be important but would be really interesting, what would it be?

  • Bye Tumblr. Hi WordPress.

    I finally did it. Over the weekend I ported this blog over from Tumblr to WordPress. I had been thinking about doing this for a while, but kept putting it off (1) because of the work involved and (2) because I was worried about my permalinks changing. About 35-40% of the visits to this blog come from organic search. I’m on the first page when you Google “real estate developer.”

    I had been using Tumblr since I first started writing this daily blog back in August 2013. But it started feeling increasingly limited. It isn’t great for longish-form blogs like this one and it is terrible at handling photos and other embedded content. (I plan to post more of my photography now.) The last straw for me was the inability to blog from a mobile device. I tried that over the weekend and it was bad.

    I was also starting to feel like the product was on the decline. Yahoo acquired Tumblr in 2013 for $1.1 billion. Tumblr hadn’t yet figured out how to effectively monetize its platform and Yahoo needed a cool social product in their portfolio. But that deal doesn’t seem to have gone as planned, at least not for Yahoo.

    So here I am on WordPress. I’m still working out some of the kinks, but I think we’re almost there. If you’re reading this post in your inbox, it should be business as usual. If you’re reading this post on the web, you’ll notice a few differences (I’m still fine tuning the design).

    Regularly scheduled programming will resume tomorrow now that we’re just about setup.

  • Writing is thinking

    Steven Sinofsky recently tweeted out this thread where he talks about the virtues of writing in business. His argument: writing is thinking.

    Writing is difficult. It takes a lot of time. I’ve been writing posts – albeit short ones – on this blog every day for almost 5 years and I can tell you that somedays it is downright painful. Somedays I ask myself: Would I be better served spending this time elsewhere?

    It’s much easier to talk, throw down bullet points on a slide, or send out pithy emails. And because, today, we’re all so focused on “agility” and “execution”, it is easy to dismiss writing as being slow and cumbersome. 

    But the act of writing is indeed thinking. To write about something you have to wade into the details and actually understand what you’re talking about. It’s far more nuanced.

    One of Sinofsky’s arguments is that “execution is in a constant state of diverging as more expertise deals with more details that fewer people understand.” Business becomes “I just know.” Writing can fill in those missing parts.

    He goes on to argue that agility is also not mutually exclusive with writing. In fact, when you write, clarify, and collaborate early on, overall execution speeds up because now people get the details and better understand the context.

    I’ve mentioned this before on the blog, but my Grade 4 English teacher used to make us write a daily journal. He would tell us that it didn’t matter what we wrote or how long it was, but we had to write something every day.

    I did it and I enjoyed keeping those journals, but at the time I didn’t really appreciate was he was trying to get us to do. I do now.

  • It’s content marketing

    Oscar Wilde once said:

    “There is only one thing in life worse than being talked about, and that is not being talked about.”

    I’m sure that all of you can think of someone right now who subscribes to the philosophy that any press is good press.

    But there is something to be said about exposure. Almost every company on the planet wants it. They pay for it.

    They fight for it.

    It’s the lifeblood of business. If nobody knows who you are and what you do, you’re dead.

    In my view, one of the best ways to gain exposure today is content marketing. Marketing sometimes has negative connotations, but content marketing is probably the least offensive varietal. It’s a soft, rather than hard, approach. It invites you in and tries to earn your trust, instead of hitting you over the head with an ask.

    But at the same time, it’s a more difficult form of marketing. You have to be insightful. You have to be useful. And you have to try and create value for people on a regular basis. That’s easier said than done. I try and do that every day, but I don’t always succeed.

    I say all this because we live in a content-driven world. In fact, this blog – despite it being a personal one – is a form of content marketing. I like how Fred Wilson responded on his blog to the criticism that too many entrepreneurs treat venture capital blogs as scripture:

    “So how should entrepreneurs use this knowledge that is being imparted by VCs on a regular basis? Well first and foremost, you should see it as content marketing. That is what it is. That doesn’t mean it isn’t useful or insightful. It may well be. But you should understand the business model supporting all of this free content. It is being generated to get you to come visit that VC and offer them to participate in your Seed or Series A round. That blog post that Joe claimed is not scripture in his tweet is actually an advertisement. Kind of the opposite of scripture, right?”

    Again, that doesn’t make the content necessarily bad. It’s just the truth. It’s content marketing.

  • Introducing: BARED blog series

    I was out with for a bike ride the other night with a good friend of mine and we were talking about all of the creative and social media-based projects that we would like to do. Everything from a daily vlog to a regular podcast. Sadly there are only so many things one can focus on.

    If you’ve been reading this blog since the beginning of this year, you’ll know that I’ve been trying to write a book on “becoming a real estate developer.” I believe there’s a lot of interest in this topic. It’s the number one question I receive from readers: “How do I become a developer?”

    But with everything that’s going on this year, I have decided to turn the research and writing I have done to date into a blog series that I’m calling BARED (Becoming A Real Estate Developer). I’ve interviewed a lot of fantastic people in the business and I want to get that information out there.

    The focus of the series – which was the intent of the book – is to uncover the early decisions and first projects that these now successful developers made and took on. In other words, it’s less about their current successes and more about what they did to get there.

    So no book. But expect to see the first BARED post very shortly. I think I’ll start with 3 posts and then gauge the response.

  • Writing every day

    I often get asked about my daily routine and how I manage to write, every, single, day.

    Oftentimes people will say that I must not sleep. But the reality is that I love sleeping and I generally need a lot of it. I’m not someone who can function on 5 or 6 hours. I’m useless with that amount of sleep. One of the best productivity hacks for me is to simply sleep more and work less.

    In terms of when I write, my preference is to write first thing in the morning – even though I don’t consider myself much of a morning person. I like to wake up, make breakfast and a coffee, and then sit down at my desk to both read and write. I like to do this before diving into email, before thinking about all the stuff that I need to do that day, and before going into the office.

    Some days a post might take me 20 minutes and some days it might take me an hour. Where I struggle the most to write every day is when I’m traveling or when I have to be somewhere super early, which then means I’m writing in the evening. I like my routines.

    I’m thinking about this right now not only because I often get asked this question, but because I’m currently making my way through a book by Adam Grant called Originals

    Though talent still matters, one the things he argues is that creative people tend to be creative because they are prolific. They produce a lot of whatever it is they do. And while much of it may be crap – he argues that Shakespeare penned a lot of crappy plays – it is through sheer volume that they end up achieving those creative breakthroughs.

    This goes against the traditional notion of the “creative genius”, but I think there’s a lot of truth to it. It’s why good architects will iterate through many different building designs and it’s (partly) why bloggers like myself see value in showing up every day.

  • Conversational investing

    I’ve been spending my mornings this weekend, listening, watching, and reading things. I’m always reading to find content for this blog, but I’ve allocating more time to consumption this weekend. So you might be noticing a slightly different varietal of posts over the past few days.

    This morning it’s a podcast called Dorm Room Tycoon. It’s an interview with Andy Weissman, who is a partner with the New York venture capital firm, Union Square Ventures. The topic is “how we invest” and I’m enjoying the discussion.

    Andy describes their firm as being boutique and thesis-driven. Meaning they have theses and they look for companies that dovetail with them. But in addition, he also labels their approach as “conversational investing.”

    What does that mean?

    It means they listen, watch, and read. They blog (all the partners write their own personal blog). They engage and discuss. They put themselves and the firm “out there”. And they don’t pretend to have all the answers or to be able to predict the future. Instead they let their conversations – both internal and with the broader market – help them make their investing decisions.

    So why do I bring this up?

    Because in my own small way, I am trying to do the same with real estate development, architecture, and city building. I write every day to learn and because I am infinitely curious. If you want to know what I’m thinking about, read this blog.

    It’s for this reason that my favorite blog posts are the ones in which there’s lots of discussion in the comment section. It’s the market talking back, telling me whether I’m out to lunch or not. Ultimately, this idea of “conversational investing” is really about iterative decision making.

    Here’s the podcast embed in case you would also like to listen:

    [soundcloud url=”https://api.soundcloud.com/tracks/266734055″ params=”auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&visual=true” width=”100%” height=”450″ iframe=”true” /]

    Regardless, the Dorm Room Tycoon is worth checking out. They have other interviews with people like Malcolm Gladwell and Simon Sinek.

  • Why blog?

    Someone recently asked me: “Why do you blog?”

    I have lots to say whenever someone asks me this and I’ve written a few of those things down, here. Obviously I believe that there’s tremendous value in writing your own blog and reading the blogs of others.

    It’s for these reasons that I really enjoyed one of Seth Godin’s posts this week called: Read more blogs. The post is about using an RSS reader (Feedly) to keep track of blogs (which I do), but it was the lead-in that caught my attention:

    Other than writing a daily blog (a practice that’s free, and priceless), reading more blogs is one of the best ways to become smarter, more effective and more engaged in what’s going on. The last great online bargain.

    Good blogs aren’t focused on the vapid race for clicks that other forms of social media encourage. Instead, they patiently inform and challenge, using your time with respect.

    He then ends by arguing that we shouldn’t sit idle while powerful gatekeepers like Google and Facebook “push us toward ad-filled noisy media.”

    The reality of many personal blogs is that they don’t live and die on clicks like other online media. It’s a labor of love and that makes it a unique place on the internet. I clearly like this place and, if you’re a reader of this blog, I suspect you might too.

    Thank you for reading my personal journal.