This week it was announced that Foursquare and Factual are planning to merge. Both use location data to improve advertising and overall business intelligence. But unlike Foursquare, Factual doesn’t have a consumer-facing app. So most of us probably haven’t heard of them before. But they… Read More
All posts tagged “location data”
Mapping spring breakers
The following video was published last week showing the “secondary locations of anonymized mobile devices that were active at a single Ft. Lauderdale beach during spring break.” Said differently, the company used anonymized mobile phone data to see where spring breakers went after they left… Read More
Rules for location data
The CEO of Foursquare — Jeff Glueck — published an interesting op-ed in the New York Times today, calling on Congress to regulate the location data industry. Currently, there are no formal rules in place. In case you’re not aware, Foursquare is one of the… Read More
Using tweets to measure social connectedness in cities
This recent study used geotagged tweets to measure social connectedness within American cities. There are two measures: (1) concentrated mobility and (2) equitable mobility. The first measures the extent to which social connections (geotagged tweets) are concentrated in a set of places within the city.… Read More
Meet Replica
Sidewalk Labs is currently building out a platform called Replica that will support them in their development plans here in Toronto. Replica is: “a user-friendly modeling tool that uses anonymized mobile location data to give planning agencies a comprehensive portrait of how, when, and why… Read More
Introducing Polyform Labs
A few weeks ago I had coffee with a friend of mine who is a partner at a Toronto-based enterprise software company called Polyform Labs. Their products are geared towards the commercial real estate industry and, since I’m a big proponent of introducing more technology into… Read More