I must have been sick for this lesson in architecture school, because I just discovered, through Curbed, that there is a subset of mid-century modern architecture known as Googie. It originated in Southern California in the 1940s and was all about the future, car culture, the Space Age, and the many other things that dominated the postwar years. Think starbursts, curvaceous geometric shapes, and bright colors. We all know the architecture. But did you know it was called, Googie?
Supposedly the Googie movement was given its label by architecture critic Douglas Haskell, who used it in a derogatory way to describe criticize the architectural fashion at the time. Googie was the name of an actual coffee shop in West Hollywood designed by John Lautner. And that’s something that is noteworthy about Googie. It was a form of architecture for average buildings: coffee shops, gas stations, motels, and those sorts of things.
There will always be critics who eschew that which is fashionable at the time. I suppose one could argue that if you’re being fashionable, then you’re not being timeless. Because fashion is about what’s current. And good architecture should be timeless, right? But there’s something so fascinating about a kind of built form that perfectly captures a particular time and place. Middle of the 20th century. Car-oriented Southern California.
Sometimes good architecture and design also needs a bit of time and distance in order to fully appreciate it. What was once garish may one day become treasured. Just give it a generation or two.
Photo by ian dooley on Unsplash
If you’ve been in the Junction lately, you have probably noticed some activity at the location of our proposed Junction House. Here is a photo that I took this morning of 2720 Dundas Street West. (Sidebar: What an absolutely gorgeous summer day in Toronto.)
Earlier this week a 58 year old woman named Dalia was struck and killed by a car near the University of Toronto’s downtown campus. This tragedy has everyone talking about and questioning how to make our roads safer, though the answers are not difficult to find. Here is an excerpt from a piece that Richard Florida penned following the incident called, Toronto’s Deadly Car Crisis:
Today, more Torontonians die from being hit by cars than from being killed by guns. In 2016, nearly 2,000 pedestrians and 1,000 cyclists in the city were hit by cars. Of these, 43 resulted in fatalities. On average, a pedestrian in Toronto is hit every four or five hours, and a cyclist every eight or nine. This means that Toronto’s rate of pedestrian deaths was 1.6 per 100,000 people in 2016 — worse than in Chicago, Seattle, San Francisco, Boston, Washington, D.C., Portland, Pittsburgh, Cleveland, and Buffalo. It has risen to 1.7 deaths per 100,000 people in 2017 and is on track to rise still further to 1.8 deaths per 100,000 this year. And, children and the elderly face the greatest risk of being struck and killed by a car. The problem is only getting worse. Across Canada, pedestrian fatalities increased by more than 10 percent between 2010 and 2016; at time when they decreased by more than 25 percent in European countries like Norway, Switzerland, and the Netherlands.
The broader issue is what he refers to as Toronto’s “car-dependent spatial structure.” And it is detrimental to not only our public safety, as we saw this week, but also to our ability to grow as a global city. The Greater Toronto Area is projected to reach 10 million people by 2041. I agree with Florida that, for a number of important reasons, we are going to need to commit ourselves to a new model for growth.
I must have been sick for this lesson in architecture school, because I just discovered, through Curbed, that there is a subset of mid-century modern architecture known as Googie. It originated in Southern California in the 1940s and was all about the future, car culture, the Space Age, and the many other things that dominated the postwar years. Think starbursts, curvaceous geometric shapes, and bright colors. We all know the architecture. But did you know it was called, Googie?
Supposedly the Googie movement was given its label by architecture critic Douglas Haskell, who used it in a derogatory way to describe criticize the architectural fashion at the time. Googie was the name of an actual coffee shop in West Hollywood designed by John Lautner. And that’s something that is noteworthy about Googie. It was a form of architecture for average buildings: coffee shops, gas stations, motels, and those sorts of things.
There will always be critics who eschew that which is fashionable at the time. I suppose one could argue that if you’re being fashionable, then you’re not being timeless. Because fashion is about what’s current. And good architecture should be timeless, right? But there’s something so fascinating about a kind of built form that perfectly captures a particular time and place. Middle of the 20th century. Car-oriented Southern California.
Sometimes good architecture and design also needs a bit of time and distance in order to fully appreciate it. What was once garish may one day become treasured. Just give it a generation or two.
Photo by ian dooley on Unsplash
If you’ve been in the Junction lately, you have probably noticed some activity at the location of our proposed Junction House. Here is a photo that I took this morning of 2720 Dundas Street West. (Sidebar: What an absolutely gorgeous summer day in Toronto.)
Earlier this week a 58 year old woman named Dalia was struck and killed by a car near the University of Toronto’s downtown campus. This tragedy has everyone talking about and questioning how to make our roads safer, though the answers are not difficult to find. Here is an excerpt from a piece that Richard Florida penned following the incident called, Toronto’s Deadly Car Crisis:
Today, more Torontonians die from being hit by cars than from being killed by guns. In 2016, nearly 2,000 pedestrians and 1,000 cyclists in the city were hit by cars. Of these, 43 resulted in fatalities. On average, a pedestrian in Toronto is hit every four or five hours, and a cyclist every eight or nine. This means that Toronto’s rate of pedestrian deaths was 1.6 per 100,000 people in 2016 — worse than in Chicago, Seattle, San Francisco, Boston, Washington, D.C., Portland, Pittsburgh, Cleveland, and Buffalo. It has risen to 1.7 deaths per 100,000 people in 2017 and is on track to rise still further to 1.8 deaths per 100,000 this year. And, children and the elderly face the greatest risk of being struck and killed by a car. The problem is only getting worse. Across Canada, pedestrian fatalities increased by more than 10 percent between 2010 and 2016; at time when they decreased by more than 25 percent in European countries like Norway, Switzerland, and the Netherlands.
The broader issue is what he refers to as Toronto’s “car-dependent spatial structure.” And it is detrimental to not only our public safety, as we saw this week, but also to our ability to grow as a global city. The Greater Toronto Area is projected to reach 10 million people by 2041. I agree with Florida that, for a number of important reasons, we are going to need to commit ourselves to a new model for growth.
We’re giving the front a coat of fresh white to mark the beginning of the registration phase. Pretty soon you’ll be able to leave your name with us so that we can send you insightful emails and get in touch with you when condo sales begin.
At some point 2720 will become home to the Junction House sales office (maybe we’ll even call it something pretentious like a presentation gallery). But that point is not right now.
I can, however, tell you that in addition to superkül (architecture), we are working with Paul Johnston / Unique Urban Homes (sales), Dialogue 38 (interior design), and Vanderbrand (creative agency).
I am also personally spending a lot of time obsessing over kitchen details and other minutia. I think Charles Eames once said, “The details are not the details. They make the design.”
If you’d like to be kept in the loop on Junction House, you can follow Slate Developments (nascent account), the Globizen Group, and myself on Instagram. And of course, you’ll also hear all about it on the blog. Have a great weekend friends.
We’re giving the front a coat of fresh white to mark the beginning of the registration phase. Pretty soon you’ll be able to leave your name with us so that we can send you insightful emails and get in touch with you when condo sales begin.
At some point 2720 will become home to the Junction House sales office (maybe we’ll even call it something pretentious like a presentation gallery). But that point is not right now.
I can, however, tell you that in addition to superkül (architecture), we are working with Paul Johnston / Unique Urban Homes (sales), Dialogue 38 (interior design), and Vanderbrand (creative agency).
I am also personally spending a lot of time obsessing over kitchen details and other minutia. I think Charles Eames once said, “The details are not the details. They make the design.”
If you’d like to be kept in the loop on Junction House, you can follow Slate Developments (nascent account), the Globizen Group, and myself on Instagram. And of course, you’ll also hear all about it on the blog. Have a great weekend friends.
Share Dialog
Share Dialog
Share Dialog
Share Dialog
Share Dialog
Share Dialog
