In yesterday’s post about the city as an egg, I received a comment basically saying that I use this blog to carefully curate my own image and that I would never argue against “dumb Toronto planning” because, after all, I’m a developer. I am going to do what breads my own butter.
I welcome intelligent debate on this blog. That’s why it is open to anyone who would like to comment. But since I’ve received similar comments in the past, I thought I would use the opportunity to talk broadly about my approach to blogging.
Firstly, there will always be some level of curation involved. That’s inevitable. We see it all over social media. But I’m a big believer in transparency and I try to do exactly that on this blog. I am keen to push the boundaries in this regard.
At the same time, part of what makes blogs unique is that they’re often personal. That is the origin of blogging. Some of my favorite blogs to read are the ones that have figured out how to combine a particular niche topic with personal stories. And since ATC is ultimately my personal blog, I am going to continue taking that exact same approach.
Secondly, I only write about things that I’m passionate about. I get asked all the time to write about and promote specific projects, causes, and events. But almost all of them do not get written about it. Because if I don’t care about it, then I’m not going to write about. It’s as simple as that.
Thirdly, I believe in positivity over negativity. I believe that optimists, not pessimists, change the world. President Obama won his first term with a message of hope, not despair. To me, that is a stronger motivator.
I’ve been told before that I’m overly optimistic and that my youthful exuberance will one day wear off. Boy, I sure hope it doesn’t. Because would you rather have a beer with someone who is optimistic or someone who is pessimistic? I will always take the former.
However, this is not to say that I want to be blind to the realities of the world. Last summer I disagreed with Toronto’s decision to rebuild the elevated Gardiner Expressway East along the waterfront, and I continue to disagree with that decision.
When I believe something is a mistake, I am happy to make it public and put it in writing on this blog. But as a developer, I suppose I have certain biases working against me. That’s just the way it is.
In any event, this is my rough and ever-evolving approach to blogging. As usual, I welcome any and all comments.
Consistency is what builds brands.
Whether you’re a city, company, or a person, doing the same thing over and over again is what reinforces your identity. That’s why Steve Jobs always wore a black mock turtleneck, why Mark Zuckerberg always wears a gray t-shirt and hoodie, and why Tom Ford always wears a white shirt and a black jacket. They are continually building their own distinctive brand.
I’ve always found this concept really appealing.
Maybe it’s because I had to wear a uniform every day of my life until I went to University, or maybe I just like the concept of personal branding. Either way, there are a bunch of things that I have stuck with for a long time. For example, I’ve worn the same cologne since I was 19. I bought it in Italy one summer and I really liked it. And it now always reminds me of Europe. So I keep wearing it.
But the other reason why consistency can be good for you is that it reduces the number of decisions that you need to make on a regular basis. That’s why President Obama also wears more or less the same thing every day:
You also need to remove from your life the day-to-day problems that absorb most people for meaningful parts of their day. “You’ll see I wear only gray or blue suits,” [Obama] said. “I’m trying to pare down decisions. I don’t want to make decisions about what I’m eating or wearing. Because I have too many other decisions to make.” He mentioned research that shows the simple act of making decisions degrades one’s ability to make further decisions.
The research he’s talking about comes from people like Kathleen Vohs, professor at the University of Minnesota, and Barry Schwartz, professor at Swarthmore College, who concluded that the more decisions we make – even pleasant and enjoyable ones – the quicker we get to what’s called “decision fatigue." We simply exhaust our ability to make effective decisions.
This, to me, is a really important lesson. Because the way I look at it, we live in a world of constant noise. Our phones are always chirping. There are 132 different types of toothpaste at the store. And everywhere we turn, somebody is trying to sell us something. So maintaining a certain level of simplicity and minimalism in your life can actually be an incredibly difficult task.
More and more I’m finding this to be the case. So maybe it’s time I start wearing the same thing every day. Do you have any tips for living life, simply?