I have a copy of Monocle's Guide to Hotels, Inns and Hideaways sitting on my desk and I love flipping through it. There's something magical about a great hotel. Part of that magic is intrinsic -- it's just a good hotel. And part of it is the fact that we're probably all a bit more open to new experiences when we travel. Our mindset changes.
On the first of January, I wrote (briefly) about two recent experiences where I was no longer required to interact with a person in order to check into a hotel. It was all done electronically. Some of you followed up and asked: "Do you think this is a good thing? Don't you miss the human connection?"
My response was that I think it is inevitable. There is a long history of technology/automation replacing human jobs. We used to have elevator operators. Now we don't. We used to have people shoveling coal into furnaces. Now we don't. And I think that's okay. We created different jobs. The same is likely to happen with Uber/Lyft drivers.
At the same time, our need for human connections isn't going away. One of the best features of a great hotel is the bar. Whether it's sitting at the bar and talking with the bartender or meeting someone new, those moments of interaction will always remain precious.
And it's one of the reasons why, I think, platforms such as Airbnb haven't meant the demise of hotels. Part of it has to do with the service offerings and consistency of a good hotel. But part of it also has to do with our desire to be around other humans. In the words of Monocle: "There's something about a hotel bar that captures our collective imagination."
Junction House was mentioned in the National Post this week as part of an article talking about how residential lobbies are being reconsidered. The article is by Lisa Van de Ven.
Transit City in Vaughan is providing direct access to an adjacent Buca restaurant. 55C in Yorkville is providing refrigerated storage space for perishable deliveries. And Junction House is incorporating a co-working space on the ground floor overlooking Dundas St W. We wanted it to have real utility (a place to work and hang out), but also serve to foster a sense of community within the building.
I have long been a fan of hotel lobby bars. They're a place for social interaction, as well as a place for chance encounters. One of the best in the city is perhaps the Lobby Lounge (or "urban living room") at the Shangri-La.
Of course, part of their success is aided by the fact that hotels are, by their very nature, transient places. And that transience can often encourage people to be more open. That makes the spaces more social. You also have the benefit of an operator (i.e. a bar/restaurant), which is what Transit City is leveraging with Buca.
Residential lobbies aren't quite the same, but there are lessons to be learned. Oben Flats has been programming the lobbies in its rental buildings for years and they are doing a great job. And with the growing interest in co-living arrangements and small space living, I am sure we'll be seeing more, not less, lobby rethinking.
Hotels play such an interesting role within cities. They are public-facing in a way that many other uses are not and they invite a mixing of different people – everyone from transients to locals. It is therefore no surprise that they can serve a variety of different roles. They can be cultural hubs. But they can also be places in which to misbehave.
When the Drake Hotel opened up on the west side of downtown Toronto in 2004, I remember it feeling far out. It was on the edge of that which was interesting at the time. But it quickly anchored West Queen West with its cultural and nightlife offerings. And today, we could be about to see the exact same story repeat itself in the east end with the new Broadview Hotel.
It’s for these reasons that I was both excited and curious to learn that Bedrock (real estate company) and Shinola are in the midst of launching a new boutique hotel concept in Detroit. It is called The Shinola Hotel. It will be located at 1400 Woodward Avenue. And it will be all about the city of Detroit. They expect it to open sometime in the fall of 2018.
What I am about to say may be an availability bias talking, but there seems to be a push by many companies into the hotel space. In 2015, Equinox Fitness announced that it would be opening its first hotel in 2018 at Hudson Yards in New York. And just last month furniture retailer West Elm announced that it would be opening a first set of hotels in both Savannah and Detroit. (Go Detroit!)
West Elm sells furniture. Equinox operates gyms. And Shinola makes and sells watches, bikes, and leather goods. But all of them are now in the hotel space. What other new hotel brands have I missed?
Image: Shinola