Management guru Clayton M. Christensen died this week. Sadly, he was only 67 (leukaemia). A professor at Harvard Business School, Christensen was best known for probably two things: His work on disruptive innovation and his teachings on how to live a more fulfilling life. If you’ve read anything on innovation and disruption, I am sure you’ve come across the work of Christensen. He had a way of explaining things by reframing them. Here is a short video about the “job” of a McDonald’s milkshake. And here is another one where he explains the cycle of disruptive innovations, sustaining innovations, and efficiency innovations. Both videos are worth watching.
Daily insights for city builders, delivered every morning at 6 AM ET. I’m Brandon Donnelly — a Toronto-based real estate developer and founder of Globizen. I’ve been writing here since 2013.
6 responses to “The “job” of a McDonald’s milkshake”
-
I am heartbroken about the loss of Clayton Christensen as it is truly a loss for all in leadership and management positions. His work was ground breaking and helped shape may thinking about strategy and innovation when I was a management consultant. His thinking was disruptive and I am sure will continue to do so posthous. Sad day for all that admired this and followed the work of this great thinker of our generation.
-
[…] So what’s your internal narrative? It probably determines how you hire for many of the “jobs” you need filled. […]
-
[…] go to clubs to flex. In the words of the late Clayton Christensen, that is the “job” to be […]
-
[…] 人々はフレックスするためにクラブに行きます。 故クレイトン・クリステンセンの言葉を借りれば、それが「仕事」です。 […]
-
[…] The result is 7 different seat types that are bookable depending on what “job you’re looking to hire it for.” […]
-
[…] of what industry you’re in. But is it going to be really disruptive? Like disruptive in the Clayton Christensen sense of the word. (Christensen is known for coining the term “disruptive innovation“, […]
Leave a Reply