# The opposite of fast fashion

**Published by:** [Brandon Donnelly](https://brandondonnelly.com/)
**Published on:** 2024-01-27
**Categories:** 1083, brand-story, fashion, fast-fashion, jeans, made-in-france, sustainable-fashion, travel
**URL:** https://brandondonnelly.com/the-opposite-of-fast-fashion

## Content

I just discovered and purchased a pair of pants from this French brand called 1083. They specialize in jeans and everything they sell is, for the most part, made in France. The name 1083 refers to 1083 kilometers, which is the longest possible linear dimension within the “hexagon” of France (a hexagon is often used to describe the geographic boundaries of continental France). As an example, their shoes have a message on the insoles that says “this shoe was produced within 1083km of where you are right now.” I thought this was a cool brand story and so I wanted to share it with all of you today.

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