# How technology could completely change the real estate development industry

**Published by:** [Brandon Donnelly](https://brandondonnelly.com/)
**Published on:** 2014-10-03
**Categories:** architect-this-city, atc, athiscity, austin, digital, digitization, draper-fisher-jurvetson, flux-io, google-x, keynote, partner, property, property-development, real-estate, real-estate-development, rotman, spark-2014, startups, steve-jurvetson, talk, tech, technology, texas, uncategorized, urbanism, vc, venture-capital, video, zoning-code
**URL:** https://brandondonnelly.com/how-technology-could-completely-change-the-real-estate-development-industry

## Content

If you’re involved in the built environment in any way, shape, or form – as a developer, architect, policy maker, and so on – I would highly recommend you watch the video below. My friend Candice Luck, who I went to Rotman with, sent it to me this morning with a link starting at the 24 minute mark. I haven’t yet watched the whole thing, but given how interesting this short section was, I plan to. The video is a talk by Steve Jurvetson, who is a venture capitalist with DFJ. He was one of the founding investors in Hotmail and currently sits on the board of companies like SpaceX and Tesla Motors. At the 24 minute mark he talks about a startup called Flux.io that hasn’t yet launched their product, but is working towards “reimagining building design”. They’re a spin-off from Google X and plan to officially launch in early 2015. Rather than try and describe the video here, I will just say that it’s an incredible example of how technology and digitization could completely change the real estate development industry. If you can’t see the video below, click here. The video starts at the Flux.io section. [youtube https://www.youtube.com/watch?v=IPgyb6euISs]

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