Here is a company that I just discovered called, The Lagoon Development Company. What they do is develop, operate, and own large-scale lagoons for both swimming and water sports.

From what I can glean from their website, they make money by selling access tickets to these lagoons and/or by partnering with other developers on master-planned communities.

In this latter scenario, I would imagine this means fee revenue upfront, with the ongoing operations then getting funded, at least partially, by the communities where they are housed.

From the videos they have online, these lagoons look very impressive. I think they're some of the largest ever developed. But at the end of the day, these are artificial lagoons, and so I'm expecting there to be mixed opinions.

Would you want to see something like this developed in your city? And if it did exist, would you pay to go? I would.