# Apple’s Retail Army, Long on Loyalty but Short on Pay

By [Brandon Donnelly](https://brandondonnelly.com) · 2012-06-23

uncategorized

---

While consumers tend to think of Apple’s headquarters as the company’s heart and soul, a majority of its workers in the United States are hourly wage earners selling iPhones and MacBooks.

  
[Apple’s Retail Army, Long on Loyalty but Short on Pay](http://www.nytimes.com/2012/06/24/business/apple-store-workers-loyal-but-short-on-pay.html?smid=tu-share)

---

*Originally published on [Brandon Donnelly](https://brandondonnelly.com/apples-retail-army,-long-on-loyalty-but-short-on-pay)*
