# All Markets Are Not Created Equal: 10 Factors To Consider When Evaluating Digital Marketplaces

By [Brandon Donnelly](https://brandondonnelly.com) · 2013-05-22

bill-gurley, marketplace, uncategorized

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Since Benchmark’s investment in Ebay 15 years ago, we have been fascinated by online marketplaces. Entrepreneurs accurately recognize that the connective tissue of the Internet provides an opportun…

  
[All Markets Are Not Created Equal: 10 Factors To Consider When Evaluating Digital Marketplaces](http://abovethecrowd.com/2012/11/13/all-markets-are-not-created-equal-10-factors-to-consider-when-evaluating-digital-marketplaces/)

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*Originally published on [Brandon Donnelly](https://brandondonnelly.com/all-markets-are-not-created-equal-10-factors-to-consider-when-evaluating-digital-marketplaces)*