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What you do is who you are

I very much enjoyed Ben Horowitz’s last book called, The Hard Thing About Hard Things. In fact, five years later, I still find myself going back to it in my mind, particularly the bits about high quality decision making.

So I am looking forward to his latest book about how to create and sustain the kind of business culture that you want. It’s called, What You Do Is Who You Are, and that should give you a sense of where this is going.

Here’s an excerpt from Ben:

Because your culture is how your company makes decisions when you’re not there. It’s the set of assumptions your employees use to resolve the problems they face every day.

It’s how they behave when no one is looking. If you don’t methodically set your culture, then two-thirds of it will end up being accidental and the rest will be a mistake.

Your culture is who you are. Who you are is not the values you list on the wall. It’s not what you say at an all-hands. It’s not your marketing campaign. It’s not even what you believe.

It’s what you do. What you do is who you are. My new book aims to help you do the things you need to do so you can be who you want to be.

If you’d like to pre-order a copy, you can do that here. 100% of the proceeds will go to anti-recidivism and to Haiti.

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